Jun 16, 2009

Ice Cream Inspirations

Have you noticed how people who make ice cream are always looking for new recipes and new sales angles? I have come across 2 very different approaches to this ....

1. Using other foods to inspire new ice cream creations - such as Gino Soldan the master gelatiere did in the summer of 2008. Gino took some traditional British foods and made ice cream out of them. That may not sound very inspiring in itself but look at the foods he worked with and you'll realise what a challenge it was - Yorkshire Pudding, Sausage & Mash, Wensleydale Cheese! Needless, to say it got Gino into the headlines - indeed, sufficiently enough for me to contact him to ask him personally why and how he rose to the challenge. Read my interview with Gino Soldan.

2. Using famous people to inspire new ice cream creations - such as Ben & Jerry's and Baskin-Robbins have already done. "Goodbye Yellow Brickle Road" consisting of chocolate ice cream, peanut butter cookie dough, butter brickle and white chocolate chunks was launched for a limited period in the summer of 2008 as a tribute to and with the permission of Sir Elton John. Similar ice cream creations have been produced as tributes to Barack Obama, Willie Nelson and John Lennon. Read more about Elton John's ice cream.

I shall keep on the lookout for more in this vein - it makes for such interesting reading!

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